France Cordova, the president of Purdue University, discusses the benefits and potential pitfalls of social media in higher education. She even offers some advice: If online commentary turns against you, get ahead of it quickly.
France Cordova spoke at the 2012 Women Leaders Conference. This annual event is hosted by the UWM School of Continuing Education. Find more conference details on the web at sce-womenleaders.uwm.edu.